The right way to check your website rank in Google
When checking your website rankings you need to make sure that what you’re seeing is what other people see. Here are a couple of tips on how to do that quickly and for free together with some tools you can use to do this on an ongoing basis.
You may check your website rankings every couple of days, click the link to ‘help’ it to rank higher. Perhaps you see your site on page one (or maybe top of page two) of the search engine results, you might even see a little image appear next to the listing of your site in the search results like this one:
Google knows who you are…
…but you can alter what appears in search results
It’s important to remember that when you search Bing or Google, you are going to see personalised results. So, when I search for http://www.google.co.uk/search?q=SEO+Solihull+WebPageOneHQ I’m going to see a search result like the one below, whereas you may see something a little different.
This is important. What’s happening is that Google knows I’m base in Solihull, it knows I’ve shared the site on social media, it knows I like to click through to www.webpageonehq.com and so on. The result of this personalisation is that I’m more likely to see the site higher in search results than someone else. Why not try it out yourself to see? If you have a google plus account click the +1 button or share this post on Facebook and then try the search again (it may take a little while for google to catch up with what you’ve done, but it will happen).
How to make sure your search results are ‘de-personalised’
There are many add-ons and tools for Google Chrome and Firefox to help you check rankings, but probably the simplest way to do it is simply use the private browsing mode of your web browser.
How to de-personalise search results via private browsing mode:
- Chrome: incognito mode (hit ctrl-shift-N in Windows or cmd-shift-N on mac)
- Firefox: private browsing mode: (use the menu on Windows or cmd-shift-P on mac)
- Internet Explorer: (ctrl-shift-P or use the menu under ‘safety’)
Another way is to add a parameter to the end of your search query address.To do this:
- Enter your search as normal then,
- When the search is complete, add &pws=0 (that’s a zero at the end) to the address bar and press enter